APE is an application that evaluates all policy information when the broker does a client's Financial Needs Analysis. Without any user input, APE will only alert you if policies possibly have a higher market value than what is offered as surrender value by the insurer. There are Licensed Traders (Market Makers) that may be interested in these policies.

What happens when I have a policy that might have a higher value?

APE will first ask you if you want to submit these policies to an Authorised Trader for evaluation. Only when you ask to request an Offer, APE will send the required detail to the Market Maker automatically, under a unique reference no.

Should the Trading Company be interested in this policy an OFFER TO PURCHASE this policy may be made against this reference number, normally within 24 hours, which the broker can then discuss with his client.

Does APE buy these policies?

Ape does NOT buy your policy. APE simply refers these policies to a Market Maker to provide them with a value. If your client wants to trade or sell this policy then you will deal directly with the Market Maker.

Who does APE use as Market maker?

Ape currently uses Amalgamated Traded Policy Services (Pty) Ltd, (ATPS), as a Market Maker.
Amalgamated Traded Policy Services (Pty) Ltd. is a juristic representative of Dale Financial Planning (Pty) Ltd. ,
an Authorised Financial Services Provider. Company Reg. No 2006/006381/07.

What are the benefits?

Your client receives a higher value than what is available from the insurer. You will be adhering to the clause "Best Advice" under FAIS. The market maker being aligned with a major institution will give a fair price. You will receive a standard commission as compensation for affecting the transaction.